On Day 1, Los Angeles-based swimwear brand Lolli Swim invited 10 consumer influencers and models to a yacht party and photo/video shoot. Held in the penthouse of the Nobu Hotel in Miami Beach, Warren and his team created gorgeous looks using the Style line.
On Day 2, Keratin Complex and Warren partnered with Nu Wave Swim, which hosted the runway shows for Revival Swimwear and Charmosa Swimwear at the Miami Beach Botanical Garden. Inspired by the Boho look, Warren and his team created soft, sexy and flirty beach waves for the runway using Style. This was the first time the styling line was used on the runway. Among the guests, Estetica Magazine was present and featured Keratin Complex in their Miami Swim Week blog post.
Want to get the look?
Warren prepped the models’ hair with our latest obsession, Keratin Complex Obsessed Multi-Benefit Treatment Spray. He then used some of our new styling products, including Texturizing Spray, Firm and Flex Hold Hairsprays, to create the soft, beachy waves. All products are buildable, lightweight and give the hair a natural look and feel.
Launching in September, Style consists of nine versatile keratin-enhanced styling products that protect and style the hair, giving it strength, shine, and volume.